Spread that cognition, distribute it in fact

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Distributed cognition is the distribution of collective actions required to undertake a sometimes seemingly basic task, when a spaceship launches there are hundreds of actions to get correct in a specific linear order, by using distributed cognition these actions can be spread across a multitude of instruments and users. When […]

Feedback Cycles

Feedback cycles

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The gulf of execution… I know.. this sounds sinister and like something that the Bush administration would have come up with in the early 00’s. Alas, this is actually the term given to “the distance between a user’s goals, and the action required to realise those goals” Imagine you go […]